Personal training & nutrition coaching

Transform your body. Build your confidence.

I'm Rafia Bi. I transformed my own health through training and better eating, and now I coach others to do the same, in a way that fits real life and lasts.

Rafia Bi, personal trainer, in the gym

Meet Rafia

I've been where you are

I'm Rafia Bi, founder of B Fitness. I didn't grow up sporty, and for a long time I was heavier, low on energy and sure the gym wasn't a place for someone like me.

I tried the quick fixes. Strict diets, workout plans I found online, promises to "start properly on Monday." Each time I'd push hard for a few weeks, burn out and end up back where I started, feeling worse than before.

What finally worked wasn't a miracle plan. It was small, steady changes I could keep up, learning how to train properly and learning how to eat without feeling like I was missing out. Bit by bit, I got fitter, stronger and healthier than I'd ever been.

The biggest change wasn't on the scales, though. It was how I felt: more energy, more confidence, and a real sense of pride in what my body could do. That journey is the reason B Fitness exists.

My journey

  1. 1

    Where I started

    Carrying extra weight, tired all the time and nervous about exercising in front of anyone.

  2. 2

    The first step

    I decided things had to change and started small, with walks and short workouts at home.

  3. 3

    Finding strength

    I learned to lift. Getting stronger changed how I saw my body: less about what it looked like, more about what it could do.

  4. 4

    Food that works

    I stopped crash dieting and learned to eat well with food I actually enjoy. That's when the results started to last.

  5. 5

    Becoming a coach

    I qualified as a personal trainer and started B Fitness to help people who feel the way I once did.

What held me back

  • Fear of being judged. I thought everyone in the gym would be watching me and wondering why I was there.
  • Not knowing where to start. Machines, weights, plans. It all felt like a language I didn't speak.
  • Diets that didn't last. Cutting out everything I liked worked for a week or two, then fell apart.
  • All-or-nothing thinking. One bad day felt like proof I'd failed, so I'd give up completely.

What changed everything

  • Starting small. Short sessions I could actually do, and building from there.
  • Learning to lift. Strength training gave me goals that had nothing to do with shrinking.
  • Eating food I enjoy. Balanced meals with the foods I love, not a list of banned ones.
  • Being patient with myself. Progress, not perfection. A missed day is just a missed day.

What I wish someone had told me

You don't need to be fit to start

You get fit by starting. Everyone in that gym was a beginner once.

Slow results are real results

The changes that happen gradually are the ones that stay.

Food isn't the enemy

You can enjoy your meals, family dinners and treats and still make progress.

Strength builds confidence

Watching the weights go up does more for how you feel than any number on the scales.

"I didn't become a trainer because fitness came easily to me. I became one because it didn't."

Rafia Bi

Why I coach!

When I look at a new client, I often see the person I used to be: someone who wants to change but isn't sure they can. I know that feeling, and I know how much it helps to have someone in your corner who gets it.

My job isn't just to write you a plan. It's to teach you how to train, help you build eating habits that fit your life, and cheer you on when it feels hard. If I can do it, so can you, and I'd love to help you get there.

What I believe

No judgement, ever

Everyone starts somewhere. I know how it feels to walk in nervous, so you'll never be made to feel out of place.

Progress over perfection

Missed a session or had a takeaway? That's life. Consistency beats perfect weeks every time.

Strong, not just smaller

The scales are one measure. Energy, strength and confidence matter just as much.

  • QualificationLevel 3 Personal Trainer
  • SpecialismsWeight loss, strength, beginners, nutrition
  • WhereGym name, city
  • InsuranceFully insured
  • Outside the gymAdd Rafia's hobbies here
Start your journey

How we'll work together

Four steps from your first message to lasting results.

1

Free call

15 minutes to talk about your goals, your schedule and anything holding you back.

2

Assessment

We check how you move, how you eat and where you're starting from.

3

Your plan

Training and nutrition built around your week, not the other way round.

4

Check-ins

Regular reviews so your plan keeps up as you get stronger.

Fill in the questionnaire

What could your week look like?

Pick a goal to see a typical starting week. Your real plan is built around your own schedule.

Session with Rafia On your own, from your plan Rest or light movement

Ways to train with me

One-to-one training

£40 per session

Packs of 10 for £360

  • Every session coached in person
  • Personal plan for the days in between
  • Nutrition guidance included
  • WhatsApp support
Ask about one-to-one

Nutrition coaching

£60 per month

On its own or alongside training

  • Eating plan built around foods you enjoy
  • Weekly check-ins and adjustments
  • Simple habits, no crash diets
Ask about nutrition

Small group training

£15 per person

Groups of 3 to 5

  • Train with friends or family
  • Coached technique at a lower cost
  • Set weekly times
Ask about groups

Online coaching

£90 per month

Training and nutrition, anywhere

  • Plan delivered to your phone
  • Video form checks
  • Weekly check-in call
Ask about online

What clients say

"Her advice and knowledge that she shared with me has transformed my relationship with food."

Before I started working out with Rafia, I had always struggled to lose weight. I had tried many diets/workouts which long term I couldn't stick to. I was then introduced to Rafia.

Rafia showed me her own personal weight loss journey which then gave me motivation to start my own journey. Rafia took the time to really understand my lifestyle and how I was going to balance uni life with gym etc. She helped me create a customised plan on how I was going to manage my time and make sustainable changes to help me. Rafia's approach wasn't just about strict dieting, it was about gaining knowledge about a balanced diet and making healthy habits that would then ultimately help to maintain long term.

Thanks to Rafia for all her support and occasional kick up the ass, I was able to lose weight. But more importantly her advice and knowledge that she shared with me has transformed my relationship with food. I now feel more healthy, happy and confident within myself. I highly recommend Rafia to anyone who is looking to lose weight. Oh and thank you for becoming a life long friend!

Hasina
Weight loss coaching

"Joining her classes has been one of the best decisions I've made at the gym."

Training with Rafia has really improved my confidence in the gym. I've learnt how to use the equipment properly and do exercises with the correct form. Her classes have made working out something I genuinely enjoy, and I would highly recommend them to anyone.

Anila
Member of Rafia's classes

"She knows exactly how to push me while still being encouraging and understanding."

Training with Rafia has been one of the best decisions I've made for my health and fitness. From day one, she's been supportive, knowledgeable, and truly invested in my progress. Her sessions are always challenging but enjoyable, and she knows exactly how to push me while still being encouraging and understanding.

Thanks to Rafia's guidance, I've not only seen physical changes, but I've also gained confidence, discipline, and a better understanding of my body and nutrition.

Deepika
Personal training

Questions

I'm a complete beginner. Is that okay?

Yes. Most clients start with little or no gym experience. We begin with the basics and build from there.

Where do sessions happen?

In-person sessions take place at [gym name and area]. Online coaching works wherever you train, including at home.

What does nutrition coaching involve?

A realistic eating plan built around food you like, with weekly check-ins. For medical dietary needs, I'll point you to a registered dietitian.

How soon will I see results?

Most people feel stronger and more energetic within a few weeks. Visible changes depend on your goal and consistency, and we'll track progress together.

What's your cancellation policy?

Please give 24 hours' notice to move a session. Late cancellations are charged in full.

Tell me about you

Before we start, fill in my new client questionnaire. It helps me plan training that suits you from day one.

New client questionnaire

Help me build the right plan for you

My questionnaire covers your goals, your lifestyle and your health, so I can design a plan that's effective and safe for you from the very first session.

It opens as a Google Form in a new tab. Please answer as fully as you can. Your answers go only to Rafia — see the privacy notice.

Start the questionnaire

Let's get you started

Book a free 15-minute call. No pressure and no commitment, just a chat about what you want to achieve.

Chat on WhatsApp